I’m a 2022 graduate of Wilfrid Laurier University's BBA program, with a concentration in Marketing. From a young age, I’ve been drawn to the world of design—spending countless hours mastering Adobe Creative Suite and bringing my creative visions to life. But I’ve always known that my true passion lies in combining that creativity with a deep understanding of business and data. This desire led me to the digital marketing space, where I can merge innovative design with strategic, performance-driven tactics.
 

I thrive at the intersection of creativity and analytics. Crafting campaigns that not only resonate with audiences but also deliver measurable business outcomes is what drives me. I’m passionate about using data to fine-tune creative strategies, optimizing performance, and ensuring that every decision is backed by both intuition and insight. Whether it's building brand presence, driving engagement, or maximizing ROI, I love finding the perfect balance between creative expression and data-backed strategy.
 

On this page, you’ll find a collection of my work—from agency projects to client collaborations and personal endeavors.

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Feel free to reach out to me for a chat!